Updated: Jun 12, 2025
How to set up Google Analytics (UA + GA4) for your website
Disclaimer: This article covers the v1 Website Builder, which is available to all plans. To learn about the new v2 Website Builder (currently in beta and available to paid plans), please refer to our v2 documentation.
By connecting Google Analytics to your beehiiv website you can track the performance and activity of your site and gain a treasure trove of valuable insights. To do this, you'll need to add a Google Analytics (GA4) Pixel ID to the Pixels settings of your Website Builder.
Disclaimer: The beehiiv platform has evolved since the filming of this video so parts of the user interface featured in the video will be slightly different than what you see in your account. In particular, when you go to access your beehiiv account at the 1:21 mark, you'd go to Website > Builder v1 > Settings tab, and then add your Google Analytics Pixel ID.